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Politics is a marketplace of ideas, where the parties are the sales stalls, the politicians are the sellers, and the public is the customer.

Israeli politics, however, has turned from a marketplace of ideas into a marketplace of people. Politicians do not promote ideas through parties, but rather the exact opposite – parties promote politicians without ideas, through the public.

In Israeli elections – the politician is the customer…

Moshe Feiglin, Deputy Speaker of the 19th Knesset and a member of the Foreign Affairs and Defense Committee, left Likud to found the most groundbreaking and significant political start-up in Israel – the Zehut Party.